Beyond the Funnel: Orchestrating the 2026 Unified GTM Engine

June 25, 2026 - Thursday 6:00PM CET

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Beyond the Funnel: Orchestrating the 2026 Unified GTM Engine

The Era of the "Siloed Leader" is Over. In 2026, a CMO’s brand awareness is useless without a CRO’s closing velocity, and a VP of Partnership’s ecosystem is wasted without a unified story. The most successful Software and Fintech firms have moved past "Sales vs. Marketing" and toward Unified Revenue Operations. Join an elite cohort of GTM leaders for a strategic deep dive into the "Revenue Triangle." We are moving the conversation away from vanity metrics and toward the only three things that matter this year: Precision Targeting, Ecosystem Leverage, and Sales Velocity.

The Era of the “Siloed Leader” is Over.


In the current market, a CMO’s brand awareness is useless without a CRO’s closing velocity, and a VP of Partnership’s ecosystem is wasted without a unified story. As we navigate 2026, the most successful Software and Fintech firms have moved past “Sales vs. Marketing” and toward Unified Revenue Operations.

Join an elite cohort of GTM leaders for a strategic deep dive into the “Revenue Triangle.” We are moving the conversation away from vanity metrics and toward the only three things that matter this year: Precision Targeting, Ecosystem Leverage, and Sales Velocity.

What We Will Solve:

  • The CRO’s Challenge: Shortening the “Decision-to-Contract” gap in a cautious economy.
  • The CMO’s Challenge: Attributing real revenue to brand-led “Dark Social” and community-led growth.
  • The VP of Partnership’s Challenge: Moving from “Passive Referrals” to “Co-Selling Engines” that actually move the needle.

Chief Revenue Officer, Chief Marketing Officer, Chief Partnerships Officer (CPO), VP of Strategic Partnerships , VP of Business Development & Partnerships, Head of Global Partnerships, Director of Partnerships, Partnership Marketing Manager, Alliances Manager, Affiliate Marketing Manager

6:30 PM – 6:40 PM: Welcome & The State of GTM 2026
6:40 PM – 7:00 PM: The CRO: Closing the Gap
7:00 PM – 7:20 PM: The CMO: Dark Social & Revenue Attribution
7:20 PM – 7:40 PM: The VP Partnerships: Co-Selling Engines
7:40 PM – 7:55 PM: The Unified Triangle Workshop
7:55 PM – 8:00 PM: Closing & Key Action Items

Virtual

Hyper Meet Networks

 

In 2026, siloed leadership is a liability. To thrive in the high-stakes Software and Fintech landscape, you must bridge the gap between brand awareness, partner leverage, and closing velocity.

This exclusive, 90-minute strategic briefing brings together elite GTM leaders to master the “Revenue Triangle.”

Attendees will gain actionable insights to:

  • CROs: Drastically shorten the “Decision-to-Contract” gap in a cautious economy.

  • CMOs: Directly attribute revenue to brand-led “Dark Social” and community growth.

  • Partnership Leaders: Transform passive referrals into active, high-velocity “Co-Selling Engines.”

Stop chasing vanity metrics and start orchestrating a unified GTM engine.

Why Attend?

See What Our Guests are Saying

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Beyond the Funnel: Orchestrating the 2026 Unified GTM Engine

The Era of the "Siloed Leader" is Over. In 2026, a CMO’s brand awareness is useless without a CRO’s closing velocity, and a VP of Partnership’s ecosystem is wasted without a unified story. The most successful Software and Fintech firms have moved past "Sales vs. Marketing" and toward Unified Revenue Operations. Join an elite cohort of GTM leaders for a strategic deep dive into the "Revenue Triangle." We are moving the conversation away from vanity metrics and toward the only three things that matter this year: Precision Targeting, Ecosystem Leverage, and Sales Velocity.

The Era of the “Siloed Leader” is Over.


In the current market, a CMO’s brand awareness is useless without a CRO’s closing velocity, and a VP of Partnership’s ecosystem is wasted without a unified story. As we navigate 2026, the most successful Software and Fintech firms have moved past “Sales vs. Marketing” and toward Unified Revenue Operations.

Join an elite cohort of GTM leaders for a strategic deep dive into the “Revenue Triangle.” We are moving the conversation away from vanity metrics and toward the only three things that matter this year: Precision Targeting, Ecosystem Leverage, and Sales Velocity.

What We Will Solve:

  • The CRO’s Challenge: Shortening the “Decision-to-Contract” gap in a cautious economy.
  • The CMO’s Challenge: Attributing real revenue to brand-led “Dark Social” and community-led growth.
  • The VP of Partnership’s Challenge: Moving from “Passive Referrals” to “Co-Selling Engines” that actually move the needle.

Chief Revenue Officer, Chief Marketing Officer, Chief Partnerships Officer (CPO), VP of Strategic Partnerships , VP of Business Development & Partnerships, Head of Global Partnerships, Director of Partnerships, Partnership Marketing Manager, Alliances Manager, Affiliate Marketing Manager

6:30 PM – 6:40 PM: Welcome & The State of GTM 2026
6:40 PM – 7:00 PM: The CRO: Closing the Gap
7:00 PM – 7:20 PM: The CMO: Dark Social & Revenue Attribution
7:20 PM – 7:40 PM: The VP Partnerships: Co-Selling Engines
7:40 PM – 7:55 PM: The Unified Triangle Workshop
7:55 PM – 8:00 PM: Closing & Key Action Items

Virtual

Hyper Meet Networks

 

In 2026, siloed leadership is a liability. To thrive in the high-stakes Software and Fintech landscape, you must bridge the gap between brand awareness, partner leverage, and closing velocity.

This exclusive, 90-minute strategic briefing brings together elite GTM leaders to master the “Revenue Triangle.”

Attendees will gain actionable insights to:

  • CROs: Drastically shorten the “Decision-to-Contract” gap in a cautious economy.

  • CMOs: Directly attribute revenue to brand-led “Dark Social” and community growth.

  • Partnership Leaders: Transform passive referrals into active, high-velocity “Co-Selling Engines.”

Stop chasing vanity metrics and start orchestrating a unified GTM engine.

Register for this Event

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